Usability testing lets you have real users of your products or services go through actual tasks whether on your mobile apps, website, software, product testing, or use of service at the point of purchase. We work with our clients to help them observe several activities on how users interact with products. We then apply different metrics to quantify the challenges that users experience.
Why you need Usability testing
- Observe the way users interact with your product or service
- Identify and label significant barriers that users experience
- Test other designs that meet the expectations of your target group
- Identify areas that need improvements
- Design for behavioural change to deliver seamless benefits to your target groups
- Adopt a behavioural design to achieve;
- Effectiveness
- Efficiency
- High level of satisfaction
How we can help you achieve the above aspects
- We use a problem-solving approach to design and develop solutions that change behaviour among users:
- We conduct behavioural diagnosis
- We identify psychological biases
- We experiment through either moderated or unmoderated approaches
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